• Moving Images Report 2019

    Moving Images Report 2019

    The Moving Images Report 2019 is now published and you can get a copy or view the summary online here. Once again we surveyed people in all areas of media, from advertisers and agencies to TV, film producers and broadcasters. So this year we track the changes but also tackle some new issues. The report looks at entertainment and marketing separately, but for creatives, the lines blur. Around 1 in 5 work on both entertainment and marketing...

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  • Screen Forever 2018 – the highlights

    Screen Forever 2018 – the highlights

    Screen Forever 2018 is over. We survived four days of drinking, networking, learning, drinking and discussion. We even survived Jetstar and the weather, getting everyone back to Sydney in the end. It's time to reflect on the highlights. Here's the Preferred Media take on Screen Forever 2018. What we liked The networking. It's fantastic to meet so many people who are genuinely passionate about creating and distributing great content. The Forum Theatre. A stunning venue...

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  • Moving Images Moving Landscape Report 2018

    Moving Images Moving Landscape Report 2018

    The Moving Images Moving Landscape Report 2018 is now published and available online. We surveyed people in all areas of media, from advertisers and agencies to TV, film producers and broadcasters. Some of what we found out amazed us: Content producers are under pressure 1 in 3 say getting funding is significantly more difficult 52% say client budgets are decreasing Traditional content commissioners are increasing in-house content production A recent report from Screen Producers Australia noted similar issues....

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