• Video on Demand – global and local insights

    Video on Demand – global and local insights

    The 2018 Emmy Awards saw Netflix finally score as many statuettes as HBO.  Amazon might not be big in Australia (yet), but they scooped up 8 awards for The Marvelous Mrs Maisel. Add in 4 awards for Hulu and the video on demand platforms accounted for 30% of the trophies on offer. Here in Australia, the recently published Moving Image Moving Landscape Report found that 36% of producers have created content for streaming services. It's time to explore...

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  • Moving Images Moving Landscape Report 2018

    Moving Images Moving Landscape Report 2018

    The Moving Images Moving Landscape Report 2018 is now published and available online. We surveyed people in all areas of media, from advertisers and agencies to TV, film producers and broadcasters. Some of what we found out amazed us: Content producers are under pressure 1 in 3 say getting funding is significantly more difficult 52% say client budgets are decreasing Traditional content commissioners are increasing in-house content production A recent report from Screen Producers Australia noted similar issues....

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  • Preferred Media and Adstream integrated workflow

    Preferred Media and Adstream integrated workflow

    Preferred Media and Adstream are happy to confirm their workflow to get your ads to Preferred Media. The workflow is really simple to set up, since Adstream do it all for you. Once it’s enabled for your account, the system sends masters for each and every job. Masters are cornerstones for archiving rushes and elements Your master is the key archive record for each completed job and is an essential reference point. It has the key metadata...

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